Why is "network marketing" considered the preferred approach to building a business? Because it's the smart way to build a business. It's what we call "working smarter rather than working harder".
Instead of business-building results being based on one person's efforts over a period of 24 hours, it becomes possible to have numerous people working for you during that same 24 hour period. What's exciting is these people are working for themselves as well.
How do I feel about Multi-Level/Network Marketing? I love it! I love the concept! I love what it can do! MLM can give a person hope! It can motivate a person to do things they thought they could never do! MLM can cause many sleepless nights because of one's own excitement. MLM creates a special bonding among other networkers! MLM allows us the hope of The Great American Dream . . . Owning your own business!
Are you broke? Poor? Unhappy? Or even miserable with your current lifestyle and financial status and yet you will always say NO to network marketing. In life, many are looking for opportunity and yet no one actually really consider the power of network marketing. Also known as relational marketing.
Big names like Donald Trump and Robert Kiyosaki even recommend everyone to look into this new emerging business opportunity and if possible get involved in this industry. Relational marketing indeed is an industry that is rising rapidly.
This business requires little capital investment compared to a traditional business. With only a couple hundreds of dollars, it enables anyone to have an opportunity to build a multimillion dollar business, mostly even an international multimillion dollar business.
It is also amazing that when you select the right company, it not only gives you an opportunity to build a life long residual income, it educates you on the process while building this business. The training and education you get from building this business can be worth millions and millions of dollars that you will never get it from attending schools. Some of the greatest mentors, speakers and motivators in the world are developed through this fantastic industry.
Today, ask yourself these two questions "Are you are looking for an opportunity?" or "Are you looking for an improvement in your financial status?" Any of a yes in these two questions really qualify you to look into network marketing. Never pre judge what network marketing can impact in your life.
| Imagine if you can tab on an opportunity faster than Microsoft and Google.. won't that be amazing? Don't miss this or you have to wait another 20 years... |
Network marketing has been gaining popularity and lots of people are joining some kind of network marketing every day. Internet has made a significant change in people's life. They have started earning via internet and made it a part time and full time job. In network marketing, individual has to make a team of people who works for him and build network of people in turn. There are very bright chances of getting profits by commissions. Now, everyone is surprised to know why companies pay to them. There are below mentioned reasons.
More people More customer
This is the best and effective way to get in touch with people via an individual. A single person can bring a lot of leads for a company and hence more leads get converted into sales. The company may not be able to get these sales otherwise. This is one of the major reasons why companies offer commissions on each sale you make for them or anyone your refer buys the products and services offered by him.
Cost of marketing
The costs and expenses associated with marketing the products and services offered by company are reduced significantly. They do not have to spend a lot of money in marketing these products directly. However, they give rewards to people who can sell products on their behalf. The people working for them are able to promote their products and services.
Less stress and efforts
The company is able to reach out to its potential customers in shorter span of time and it can be done by people who dedicatedly work for selling these products. The company is less stressed about increasing the number of leads and sales. It can get maximum benefits by promoting business with the help of people.
Above mentioned are the reasons behind why companies offer lucrative commissions for promoting their products.
No matter what level you have reached in your network marketing career, you will be continually subjected to one comment from many of the prospects you encounter. You can be one day into your business or a 25-year veteran of network marketing; you will never be able to avoid this one verbal comeback from a lead:
"Is it one of those pyramids?"
I know I have heard this comment from dozens if not hundreds of people. They may say it in different ways and some may even be too afraid to actually say the words to you. Instead, those people use their hands to make the shape of the pyramid and say, "Is it one of those things?". As if in saying the word aloud they will be swept away by the network marketing police.
I believe that most people have no idea what the term pyramid means when using it in context with multi level marketing. They must have heard that term used in the past in some form of negative connotation and simply regurgitate it without really knowing
what it means.
So, now that we know that prospects will ask you this question, what is it that we say to them in response. I believe that there are 3 very important answers when addressing this issue.
1. The very first thing you should do is pose a question right back to them. That question is, "what do you mean by pyramid?"
You have to understand that you will not be able to provide an accurate response unless you truly know what the prospect is talking about.
Let them explain it to you. In most cases, the prospect will have no idea what they mean. It would not be nice to insult the person by telling them that they should not make comments unless they know what they are taking about. Instead, presume that you know it was said in a negative fashion and then proceed to explain the points noted in answers 2 and 3.
If they do have a specific answer then address that specifically. One common explanation made by prospects in reference to pyramids and network marketing is the following: "It's when the person at the top makes all the money and the people at the bottom get screwed."
If they say anything close to the above, that is a perfect opportunity to delve into the North American corporate structure. The first thing I say to that is, "You mean like your job." Most people don't realize that corporate America if the proverbial pyramid. You normally have the president or CEO at the top, then the vice presidents followed by middle management, then supervisors and finally the regular workers or support staff. Use your own company or the prospects company as an example.
Once you explain that in the regular world, the person at the top will always make the most money at the expense of the other workers, then I believe that the prospects guard will be let down and at that point you can then move onto the next two answers.
2. Explain the difference between network marketing and an illegal pyramid scheme.
Generally put, network marketing companies use independent representative to market products or services. Whereas, most businesses use the common methods to sell their goods such as having stores and employees, and advertising through media ads, flyer's and telemarketers.
The most important part of the above paragraph is that products or goods are being exchanged. That is the difference between illegal pyramids and legitimate network marketing companies. Pyramid schemes involve no services or products. People simply pay a fee to join a company and then must recruit others to do the same thing. At no point do these people ever provide a value to consumers such as independent representatives do.
Now there are different ways that you can explain the difference between multi-level marketing companies and pyramid schemes, but the main thing is that you emphasize the point of products and services being exchanged.
3. Explain that network marketing companies are governed by the Direct Sellers Association and other government entities.
Most legitimate network marketing businesses have to go through strict rules and regulations before they are listed under the countries Direct Sellers Association. In the USA it's the Direct Selling Association while in Canada it's the Direct Sellers Association of Canada.
Also mention the organizations that govern and regulate companies that operate in their respective countries such as the Better Business Bureau and for example in Canada Industry Canada. Make sure you provide the necessary websites for the prospect to do their due diligence.
The more information that you can provide to the prospect to prove the legitimacy of the network marketing company you represent, the more comfortable you will make that person feel.
Once you have supplied these three answers then the prospect should be more receptive to hearing about your opportunity. if they are not, then move onto the next person.
