Why Network Marketing??

There are two major reasons why Network Marketing has become a much more viable distribution method in recent years -- and, therefore, an excellent business opportunity.

First, the consumer market has become too difficult to reach. People have VCRs with remote control, and there are hundreds of cable channels, so many people do not watch commercials anymore. Traditional mass Marketing methods are quickly losing their effectiveness.

However, people do listen to and believe the people they know. The success of books, movies and restaurants are largely determined by this word of mouth advertising. Network Marketing companies rely on this powerful concept to efficiently market quality products to millions of their consumers.

Second, advances in information technology have helped to make network marketing efficient and dependable. Voice mail, fax machines, electronic mail, the world wide web, video tapes, satellite links, and conference calls have also made communication between large distributor forces within a company rather simple and effective.

Ironically, some of the same technologies that have allowed traditional business to cut millions of jobs also makes possible an innovative marketing concept that is offering hope and opportunity to people from all walks of life. Network Marketing uses this technology to support people, rather than replace them.

You see, there are two equalizers for all of us . . . death and time. Each of us has only 24 hours in a day . . . no matter who or what we are . . . therefore the business-minded entrepreneur knows how to leverage time!

Instead of business-building results being based on one person's efforts over a period of 24 hours, it becomes possible to have numerous people working for you during that same 24 hour period. What's exciting is these people are working for themselves as well.

Multi-Level Marketing, through a networking process, gives us the hope of building a huge business empire through a process of duplication, resulting in considerable incomes for the participants. That is the MLM part of The Great American Dream . . . A Business For Everyone.

How do I feel about Multi-Level/Network Marketing? I love it! I love the concept! I love what it can do! MLM can give a person hope! It can motivate a person to do things they thought they could never do! MLM can cause many sleepless nights because of one's own excitement. MLM creates a special bonding among other networkers! MLM allows us the hope of The Great American Dream . . . Owning your own business!

Friday, July 23, 2010

NETWORK MARKETING: IT'S AN ASSET, NOT A JOB

Definitions

An Asset is a systematically built business that generates money for you.A Job is an activity that somebody does regularly for a pay.

What Kind of Asset is a Network Marketing Business?

In Network Marketing you create a network system of people who become business owners through mentoring who in turn create other business owners working under them interdependently and so on. This globally growing system of Business Owners becomes your asset and generates potentially high income.

So how can we build this Asset?

The key to build this asset is knowing the reason why you join this business. The essential reasons are: Reason Number one is to Help Yourself and Reason Number two is to Help Others. If you join only for one of these two reasons, then the system will not work for you. A. To Help Yourself‘To Help yourself’ means that you come to the business primarily to change quadrants: from the E or the S quadrant to the B quadrant. However, this change is very difficult for most people.To understand this idea, let’s see the general descriptions of these personalities in the CashFlow Quadrants.

CASH FLOW QUADRANT

The cash flow quadrant is made by considering the different ways that all human beings generate their income.

(E) EMPLOYEES They have a Job (B) BUSINESS-OWNERS They build an Asset/System People work for them

(S) SELF-EMPLOYED They own a job (I) INVESTORS They buy an Asset/system Money works for them

LEFT QUADRANT · They directly work for Money and then buy liabilities instead of investing in Assets.· They expect instant money· They are afraid of taking risks· They trade their time for moneySalary is not calculated by the volume of job performed instead it is done in a per hour base. So to increase income, “E” and “S” must work extra hours. This means the more their income the less their spare time for their families and social life. Therefore, they have NO TIME FREEDOM & NO FINANCIAL FREEDOM.

RIGHT QUADRANT

· The rich doesn’t directly work for moneyThe business owner is concerned about his asset and directly works to build his asset. Those assets work hard to generate money and make them richer and richer, while they work less and less.

· Expect money in the future. They delay gratification.

· They take risks

· Work for their FREEDOM the right quadrants their success increases in proportion to their time. Therefore, they have TIME FREEDOM & FINANCIAL FREEDOM. That’s why this change (from E or S to B) is normally very difficult for most people because they want money more than they want to change quadrants. To bring this change, the educational system inherent in a good Network Marketing Opportunity is so important as it focuses in developing people through trainings.

To Help Others‘To Help Others’ means help others leave the ‘E’ and ‘S’ quadrants and succeed in the ‘B’ quadrant. If you focus on doing this, then you will be successful in the business. The beauty of a network marketing business is that your goal is to create assets, which are other ‘B’s working under you – and their job is to create other ‘B’s working under them. This is open for everyone. In traditional business, the focus is for the ‘B’ to have only ‘E’s and ‘S’s working for them. If you only want to teach yourself to be a ‘B’ quadrant person, then a true network marketing system won’t work for you. Unlike Networking Marketing Business, this is open for very few people only.

Robert Kiyosaki said “The type of business I was taught to build is a business with me at the top and ‘E’s and ‘S’s at the base. I really don’t have room at the top for many other ‘B’s, which is why in my businesses, I strongly recommend that all my employees look into network marketing as their own part-time business.”


Why People fail to build this Asset?

They quit too soon.Why would they quit? Most people join only to make money. If they don't make money in the first few months or years, they become discouraged and quit (and then often bad-mouth the industry!).

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